{"id":161180,"date":"2023-06-22T09:26:44","date_gmt":"2023-06-22T07:26:44","guid":{"rendered":"https:\/\/www.businessfactors.de\/?p=161180"},"modified":"2023-06-23T12:26:32","modified_gmt":"2023-06-23T10:26:32","slug":"massgeschneiderte-kundenbetreuung","status":"publish","type":"post","link":"https:\/\/www.businessfactors.de\/de\/massgeschneiderte-kundenbetreuung\/","title":{"rendered":"Ma\u00dfgeschneiderte Kundenbetreuung"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;4&#8243; top_padding=&#8221;4&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-196080&#8243; back_image=&#8221;109072&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;1&#8243; uncode_shortcode_id=&#8221;909199&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; 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gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; column_width_pixel=&#8221;900&#8243; uncode_shortcode_id=&#8221;464037&#8243;][vc_single_image media=&#8221;77902&#8243; media_width_use_pixel=&#8221;yes&#8221; alignment=&#8221;center&#8221; uncode_shortcode_id=&#8221;122643&#8243; media_width_pixel=&#8221;350&#8243;][vc_custom_heading text_size=&#8221;fontsize-153128&#8243; sub_lead=&#8221;yes&#8221; css_animation=&#8221;curtain&#8221; animation_delay=&#8221;400&#8243; interval_animation=&#8221;200&#8243; uncode_shortcode_id=&#8221;111136&#8243;]<span class=\"heading-text-highlight \" data-atts='{\"bg\":\"style--bg\",\"height\":\"50%\",\"offset\":\"0em\",\"opacity\":\"0.2\",\"animated\":\"yes\"}'>Ma\u00dfgeschneiderte Kundenbetreuung<\/span>[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;133228&#8243;][vc_column width=&#8221;1\/1&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;687517&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;781506&#8243;]Katharina Uribe Casillas, SVP Global Head Customer Development Contract Logistics bei Kuehne + Nagel International AG, wird auf den StrategieTagen CRM, CallCenter &amp; Marketing 2023 einen Vortrag mit dem Titel &#8220;Ma\u00dfgeschneiderte Kundenbetreuung: Customer enablement through optimal customer segmentation in a global logistics environment&#8221; halten.[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;1&#8243; uncode_shortcode_id=&#8221;846249&#8243;][vc_column column_width_use_pixel=&#8221;yes&#8221; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; radius=&#8221;xl&#8221; shadow=&#8221;sm&#8221; shadow_darker=&#8221;yes&#8221; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;103258&#8243; back_color_type=&#8221;uncode-palette&#8221; column_width_pixel=&#8221;618&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;2&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;809082&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; shadow_hover=&#8221;yes&#8221; shadow_hover_weight=&#8221;std&#8221; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;352825&#8243;][vc_single_image media=&#8221;160942&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;one-one&#8221; alignment=&#8221;center&#8221; shape=&#8221;img-circle&#8221; border=&#8221;yes&#8221; shadow=&#8221;yes&#8221; shadow_darker=&#8221;yes&#8221; uncode_shortcode_id=&#8221;650685&#8243;][uncode_vertical_text vertical_text_h_pos=&#8221;-3&#8243; z_index=&#8221;1&#8243; text_font=&#8221;font-792521&#8243; text_transform=&#8221;uppercase&#8221; text_space=&#8221;fontspace-177565&#8243; mobile_visibility=&#8221;yes&#8221; uncode_shortcode_id=&#8221;169307&#8243;]Speaker[\/uncode_vertical_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;5&#8243; mobile_width=&#8221;0&#8243; shadow_hover=&#8221;yes&#8221; shadow_hover_weight=&#8221;std&#8221; width=&#8221;2\/3&#8243; uncode_shortcode_id=&#8221;829790&#8243;][vc_single_image media=&#8221;161182&#8243; media_width_percent=&#8221;65&#8243; alignment=&#8221;center&#8221; uncode_shortcode_id=&#8221;601396&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_custom_heading text_font=&#8221;font-792521&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;137568&#8243;]Katharina Uribe Casillas[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;h4&#8243; sub_reduced=&#8221;yes&#8221; uncode_shortcode_id=&#8221;515100&#8243;]SVP Global Head Customer Development Contract Logistics[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;687517&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;165332&#8243;]In ihrem Vortrag wird Frau Uribe Casillas einen innovativen Ansatz zur Kundensegmentierung pr\u00e4sentieren, der mithilfe eines &#8220;magischen Quadranten&#8221; erfolgt. Dieser Ansatz erm\u00f6glicht es, Kunden gezielt zu identifizieren und zu klassifizieren, um ma\u00dfgeschneiderte L\u00f6sungen und Dienstleistungen anzubieten, die den individuellen Anforderungen der Kunden gerecht werden.[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;176421&#8243;]Ein weiterer Schwerpunkt des Vortrags liegt auf der Vorstellung von Kundenerm\u00e4chtigungspl\u00e4nen, die auf die Bed\u00fcrfnisse der Kunden zugeschnitten sind. Frau Uribe Casillas wird erl\u00e4utern, wie diese Pl\u00e4ne dazu beitragen k\u00f6nnen, Kunden zu bef\u00e4higen, ihre Gesch\u00e4ftsziele effektiv zu erreichen und langfristige Partnerschaften aufzubauen.[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;145920&#8243;]Dar\u00fcber hinaus wird Frau Uribe Casillas die Bedeutung einer umfassenden Kundenzufriedenheitsreise betonen. Sie wird aufzeigen, wie diese Reise dazu beitr\u00e4gt, globale Beziehungen zu st\u00e4rken und die Bindungsrate zu verbessern. Durch die Bereitstellung exzellenter Serviceleistungen und die kontinuierliche \u00dcberwachung der Kundenzufriedenheit kann Kuehne + Nagel langfristige Kundenbeziehungen aufbauen und Kunden langfristig an sich binden.[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;159017&#8243;]Der Vortrag verspricht spannende Einblicke in die Welt der ma\u00dfgeschneiderten Kundenbetreuung in einer globalen Logistikumgebung. Sie erhalten wertvolle Erkenntnisse dar\u00fcber, wie Ihr Unternehmen durch optimale Kundensegmentierung, Kundenerm\u00e4chtigungspl\u00e4ne und eine umfassende Kundenzufriedenheitsreise langfristige Kundenbeziehungen aufbauen und die Bindungsrate verbessern kann.[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-792521&#8243; text_size=&#8221;fontsize-123320&#8243; text_weight=&#8221;400&#8243; text_height=&#8221;fontheight-157533&#8243; uncode_shortcode_id=&#8221;143260&#8243;]Wir freuen uns auf Ihre Teilnahme an den StrategieTagen CRM, CallCenter &amp; Marketing 2023 und darauf, den Vortrag von Frau Uribe Casillas zu erleben.[\/vc_custom_heading][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;4&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; uncode_shortcode_id=&#8221;117458&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;467867&#8243;][vc_button button_color=&#8221;color-100275&#8243; size=&#8221;btn-xl&#8221; radius=&#8221;btn-round&#8221; border_animation=&#8221;btn-ripple-out&#8221; shadow=&#8221;yes&#8221; shadow_weight=&#8221;sm&#8221; custom_typo=&#8221;yes&#8221; font_family=&#8221;font-792521&#8243; font_weight=&#8221;400&#8243; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fwww.businessfactors.de%2Fconferences%2Fcustomer-relationship-management%2Fattendee-sign-up%2F&#8221; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;134531&#8243; icon=&#8221;fa fa-ticket2&#8243;]Sichern Sie sich noch heute Ihr kostenfreies Ticket![\/vc_button][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;4&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; desktop_visibility=&#8221;yes&#8221; medium_visibility=&#8221;yes&#8221; uncode_shortcode_id=&#8221;990839&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;467867&#8243;][vc_button button_color=&#8221;color-100275&#8243; size=&#8221;btn-xl&#8221; radius=&#8221;btn-round&#8221; border_animation=&#8221;btn-ripple-out&#8221; shadow=&#8221;yes&#8221; shadow_weight=&#8221;sm&#8221; custom_typo=&#8221;yes&#8221; font_family=&#8221;font-792521&#8243; font_weight=&#8221;400&#8243; border_width=&#8221;0&#8243; link=&#8221;url:https%3A%2F%2Fwww.businessfactors.de%2Fconferences%2Fcustomer-relationship-management%2Fattendee-sign-up%2F&#8221; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;981271&#8243; icon=&#8221;fa fa-ticket2&#8243;]Jetzt Ticket sichern![\/vc_button][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Auf den StrategieTagen CRM, CallCenter und Marketing 2023 werden kundenspezifische Kundenerm\u00e4chtigungspl\u00e4ne vorgestellt und die Bedeutung einer umfassenden Kundenzufriedenheitsreise f\u00fcr globale Beziehungen und die Bindung von Kunden hervorgehoben. Gewinnen Sie Einblicke, wie langfristige Kundenbeziehungen und die Bindungsrate durch Segmentierung und Kundenerm\u00e4chtigung verbessert werden k\u00f6nnen.<\/p>\n","protected":false},"author":7,"featured_media":161186,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1126],"tags":[4537,4538,4539,4540],"class_list":["post-161180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-relationship-management","tag-kundensegmentierung","tag-kundenermaechtigung","tag-logistik","tag-kundenbeziehung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ma\u00dfgeschneiderte Kundenbetreuung - business factors Deutschland GmbH<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.businessfactors.de\/de\/massgeschneiderte-kundenbetreuung\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ma\u00dfgeschneiderte Kundenbetreuung\" \/>\n<meta property=\"og:description\" content=\"Auf den StrategieTagen CRM, CallCenter und Marketing 2023 werden kundenspezifische Kundenerm\u00e4chtigungspl\u00e4ne vorgestellt und die Bedeutung einer umfassenden Kundenzufriedenheitsreise f\u00fcr globale Beziehungen und die Bindung von Kunden hervorgehoben. 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